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1137. #TFCP - Is Mexico The Next Frontier In Freight?!

Feb 19, 2025

Today, we’re featuring Danny Frisco on the show to tackle the growing significance of Mexico as a pivotal market in the freight industry and how Rapido specializes in nearshore staffing!

Danny emphasizes Mexico’s advantages, the importance of understanding local business customs, the challenges firms face when entering the Mexican market without a local presence, the complexities of international expansion, including slower sales cycles in Mexico that require more personalized interactions, and exploring the Mexican market through partnerships!

 

About Danny Frisco

As CEO and co-founder of Rapido Solutions Group, Danny oversees sales and is responsible for the long-term strategy and vision of the company. Danny began his logistics career in carrier sales at Coyote Logistics after receiving his B.A. in finance from the University of Iowa. Most recently, he served as the senior carrier sales manager of BlueGrace Logistics, where he helped open their Chicago office and grow their sales team from three to more than 40 carrier sales reps. Danny’s experience gave him a deep knowledge of how to recruit and hire within the logistics industry. But it also opened his eyes to the struggles faced by logistics companies regarding hiring and retaining good talent — thus, he was inspired to co-found Rapido Solutions Group.

 

Connect with Danny

 

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The Freight Coach

The Freight Coach

Team CargoRex

A passionate professional with extensive experience in leadership, multi-mode direct sales, freight management, business development, and proven growth in a highly competitive segment of the transportation industry.

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