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EP. 12 - Beyond the Pitch: Crafting Value Propositions That Resonate

Jennie Malafarina

Oct 17, 2024
EP. 12 - Beyond the Pitch: Crafting Value Propositions That Resonate

In this episode, John McClymont, Principal โ€“ Supply Chain and Operations Transformation at Operational Innovations joins Jennie Malafarina to discuss his dynamic career journey, from the food industry to the cash and transit sector, and now as an independent consultant helping organizations solve problems and improve operations. They dive into a wide range of topics, including:

๐Ÿ”น Johnโ€™s career transition and consulting work
๐Ÿ”น Time travel and its connection to modern problem-solving
๐Ÿ”น The role of AI and technology in business efficiency
๐Ÿ”น Common mistakes service providers make when approaching shippers
๐Ÿ”น Building relationships and marketing strategies that work
๐Ÿ”น Aligning with industry trends like sustainability and digitalization
๐Ÿ”น The importance of measuring performance and continuous improvement

Tune in to learn how John leverages his expertise to help businesses enhance their operations and performance. Plus, get his actionable tips on how service providers can stand out in a competitive landscape!

๐Ÿ”— Connect with John:
https://www.linkedin.com/in/john-mcclymont/
๐Ÿ”— Learn more about Operational Innovations:
http://www.operationalinnovations.ca/

๐Ÿ“… Donโ€™t forget to like, comment, and subscribe for more insightful episodes.

#BusinessConsulting #AI #Logistics #Operations #ServiceProviders #CustomerRelationships #Technology #Sustainability #MarketingStrategy #Entrepreneurship #FR8MarketingGurus

Virago Marketing

Virago Marketing

Jennie Malafarina

Virago Marketing is a specialized agency dedicated to transforming the marketing strategies of transportation and logistics companies. Our focus is to facilitate revenue alignment for our clients, leveraging our deep industry expertise to enhance their market understanding, demand generation, and customer growth.

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