Why Freight Marketers Need a Branding Wake-Up Call | TMSA Elevate 2025 Recap
Branding isn’t just about how your company looks.
RJ Finnegan from SPI Logistics shared that he took away from the TMSA Elevate conference that branding should guide how sales teams talk to customers because it helps close deals faster. He also noticed how much the industry has changed in just two years, with AI and new marketing tools transforming every part of the job….Read more
Everything is Logistics
A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology...
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