Nike's HUGE Mistake - Why Returning to Amazon is Wrong
After 6 years away, Nike is returning to sell on Amazon – and retail experts think it’s a terrible decision.
In this week’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand, Chris and Anne explain why this move transforms Nike from a lifestyle brand to a utility purchase, damages relationships with specialty retailers, a…Read more
Omni Talk
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail.
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