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Scaling Fulfillment Strategies for Modern Health Brands

Kevin Lawton

Jan 13, 2025

Keith Frymark, Senior Vice President of Supply Chain and Quality at Seed Health, joins The New Warehouse Podcast to discuss the company’s logistics strategies and operational growth. Seed Health is a microbiome-centric company best known for its innovative gut health products. In this episode, Keith shares insights into Seed’s evolution, the importance of brand-driven supply chain decisions, and how leveraging third-party logistics (3PL) partners has helped it scale efficiently.